Archive for the ‘人在职场’ Category

The pros and cons of personnel in the translation business

Tuesday, January 22nd, 2008 585 views

To be or not to be: operate as a freelancer or as an employer?

Are you planning to set up a translation business? Then there are two or three fundamental questions you will need to consider if you want your business to be a success. One of these, and in fact the most obvious one, is how to attract clients. However, the marketing effort and insight needed to tackle the issue of client acquisition is the subject of another article. In this specific issue I would like to concentrate on a fundamental dilemma that many self-employed translators will face: to work as a freelancer or to take staff on board.

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Popularity: 66% [?]

An inexpensive way to market your business

Tuesday, January 22nd, 2008 772 views

An on-going challenge your business probably faces is ensuring clients continue using your product or service.

In other words, you want repeat business.

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Popularity: 80% [?]

Your website: Your virtual business card

Tuesday, January 22nd, 2008 481 views

To make one thing clear way ahead, without a website you will not survive on this market. And while you are at it, make sure the website is user-friendly because you will need to make changes once in a while and if only to promote some new services. A website should list all the services you are about to offer as well as all your contact details. In the US pictures of yourself and your colleagues are seen as a sign of trustworthiness and reliability, in Europe this notion is not so widely spread, mainly because we are a little shy when it comes to posting pictures of ourselves on the net.

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Popularity: 68% [?]

Can you hire me now? A Dozen Donts and Dos to apply for and bid on jobs

Tuesday, January 22nd, 2008 637 views

This business and most of our life if you want to get philosophical about it is all about getting noticed. Letting the world know you are out there. The more effectively and regularly you can inform people about who you are, the more work you will have, and the more money you will make.  Below you will find a dozen pointers on Donts and Dos (as you can see, I like to end on a positive note) when applying to translation agencies and bidding on jobs. A lot of these Donts and Dos I discovered when freelancers bid on jobs I posted on translator workplace websites. 

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Popularity: 76% [?]

Lab Report on a Marketing Campaign

Tuesday, January 22nd, 2008 430 views

This article sums up my experiment in attempting to divulge my freelance translation services over the web. I hope it will be useful for translators in a similar situation, as well as translation agencies who are permanently seeking freelancers worldwide. It was written right after the campaign itself, before any concrete objectives were attained, so I’m not claiming any effectiveness. The intent is to provide both freelance translators and translation agencies with a few ideas to tinker with.

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Popularity: 68% [?]

Do You Need to Have a Website?

Tuesday, January 22nd, 2008 695 views

“On resiste a l’invasion des armees, on ne resiste pas a l’invasion des idees”.
(This quote from Victor Hugo’s “History of a Crime” is usually translated into English as “More powerful than all the armies in the world is an idea whose time has come”).

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Popularity: 79% [?]

How to write a good CV in English?

Tuesday, January 22nd, 2008 849 views

Nowadays, employers tend to receive thousands of applications for a job as soon as it is advertised on the job market. Therefore it is vital that your letter should stand out from the thousands of CVs and letters that people are going to send.

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Popularity: 79% [?]

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